What should be considered before printing a custom magazine?

When we dive into the creative process to create customized corporate magazines, we let our creativity to explore ideas that wouldn’t pop up otherwise. However, it’s important not only to focus on the initial stage, but also critically assess the later stage and determine what type of creations might not be practical or feasible.

Preparation process of custom magazines starts with a deep understanding of the different stages and fundamental concepts involved. These elements are of crucial importance as they significantly contribute to achieving a high-quality final product. Below, we provide the necessary information to carry out this process optimally, ensuring that we address each phase of the design and format selection appropriately to achieve outstanding results in the appearance and content of your personalized magazines.

Objectives and tips for printing custom magazines

Standing out becomes crucial, especially in the realm of the custom magazines, where the design plays a fundamental role in capturing the reader’s attention. In our company, we understand the importance of having an attractive design that aligns with the brand identity. One of the greatest advantages of small-format digital printing, such as magazines, is the flexibility it offers in terms of designs and personalization.

So, before printing the custom magazines, it’s crucial to consider the following objectives regarding format and design:

  • The first step would be the project adequation. Evaluate if the impression format fits the specific needs of the project, including size, number of pages and content layout.
  • The second point would be to seek printing options that offer flexibility in terms of design and customization, allowing the inclusion of graphic elements, high-quality images, and attractive designs.
  • The next step would be the choice of print quality. Establishing quality standards to ensure impeccable results, vibrant colors, and faithful reproduction of images and graphics.
  • As the fourth point, the selection of paper and final touches. Consider the available paper options as well as special finishes that can enhance the magazine's appearance, such as laminates, varnishes, or special textures.

And finally, appropriate binding. Determine the most suitable binding type for the project, whether it be stapled, spiral-bound, or stitched, to ensure durability and a professional presentation.

By considering these objectives before printing custom magazines, it ensures that the final result meets the project's expectations in terms of quality, design, and functionality.

Magazine printing formats

Each format must be tailored to the specific needs of the project. At Sprint Copy, we provide the freedom to customize every detail, from size and paper type to special finishes such as varnishing or lamination. From Coated Paper, which can be either matte or glossy, to a more sustainable option like Recycled Offset Paper. If you're looking for creativity, we offer Creative Paper or Graphic Cardboard. We also understand the importance of choosing the right weight, ranging from 90 gsm to 350 gsm.

For the physical structure, we offer options such as rustic PUR binding and Wire-O or Spiral binding, which have been the most popular in recent years. We also provide the option of stapling, either with standard staples or Omega staples.

What color options are suitable for customization?

Regarding colors, we have two options. The first color model we offer is CMYK. Many printers and printing processes use inks or pigments in these colors (Cyan, Magenta, Yellow, and Black) to produce a variety of tones and shades in image generation. On the other hand, we have Pantone, exclusively available in Offset printing, for those seeking chromatic precision.

Finishes for customized magazines:

Lastly, the finish is the most important part of the design process as it contributes to the visual appeal and quality of the magazine. First, you can include a finish with flaps in your magazine, either by wrapping the magazine entirely or providing half flaps. Second, the luxury finish with UVI Reserve, either with 3D relief or without it, provides an elegant finish that highlights key elements, elevating your design to new level of sophistication. Additionally, you can customize your magazine with shrink-wrapped stampings, available for both individual orders and larger projects.

To conclude, the finishing touch with lamination, these are the laminated finishes we offer for magazines. If a smoother, non-reflective appearance is desired, matte lamination is suitable. It reduces glare, giving magazines an elegant and understated touch. Conversely, if you prefer magazines to shine and stand out, glossy lamination is the choice. It provides a shiny and vibrant finish, ideal for highlighting images and colors. If the goal is to add a touch of sophistication and texture to magazines, the choice would be the Soft-touch finish. And finally, if durability is a concern, anti-scratch lamination is an excellent option.

Protect your magazines from scratches and wear, maintaining their appearance for a longer period.

Each of these laminations offers a unique feature to suit your preferences and needs, providing versatile options to enhance the appearance and durability of your magazines.


Summarizing, magazines, as a means of communication, have been effective and highly engaging for years. However, with the digital industry, they reach a new level thanks to personalized printing. Every detail matters, and at Sprint Copy, we understand the importance of delivering impeccable results, ensuring print quality in every project. What are you waiting for to start your personalized magazine with us?

We hope this article has been helpful, and don't hesitate to get in touch with us! If you have any questions, we are here to help you.